Content-Neutral Sign Codes After Reed and Austin
Sign Research Foundation

Two recent U.S. Supreme Court cases, Reed v. Town of Gilbert and City of Austin vs. Reagan National Advertising, have clarified what constitutes a content-neutral sign code, including how to regulate on-premise versus off-premise (billboards) signs. This article summarizes the state of the law, sorts through the practical issues of content-neutral regulations, and offers pointers for local governments considering a sign code update.

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