The mission of this project was to discover ways to change the perception of 11th Street in Tulsa, OK, through interventions in the built environment, from a negative image to a positive one. Route 66 should promote tourism but at the same time, create a destination for the people of Tulsa.
Sign Research Foundation
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The Sign Research Foundation serves communities and the greater economy through research on the unique commercial and social value of signs. The Sign Research Foundation is the only research organization advancing the science, technology, design, placement and regulation of signs. A proven resource for education, research and philanthropy, our work contributes to more livable cities, thriving businesses, and vibrant and effective sign strategies. We facilitate dialogue with architects, urban planners, developers and other constituencies to build stronger, safer and more successful communities.
